Sony Ericsson W508 Walkman Phone

“The W508 Walkman™ phone builds on our iconic Walkman™ range and the successful W380.” said Alexandre Cardon, Global Product Marketing Manager (music) at Sony Ericsson. “For those who like to express their style and individuality through their mobile phone we’ve brought our creative design team in to design stylish changeable covers so that W508 offers a truly interactive and individual experience.”

Shake control and Gesture control allows you to become your own DJ with just a flick of your wrist – raise the volume or set the shuffle function by giving your phone a quick shake. Is that alarm getting to you? Switch it to snooze or mute the volume with a sweep of your palm without having to fumble for the off button. The W508 also includes popular Walkman™ features such as SensMe™, for matching your mood to the music and touch keys on top to play, stop and skip tracks. A 3.2 megapixel camera, HSDPA and 1GB M2 card completes the W508 offering for any trend setter. Can’t get that song out of your head but have no idea what it’s called? Use TrackID™ with text search and you’ll have the answer at a touch of a button. Also available on the W508 is PlayNow™ arena which provides a full range of mobile entertainment downloadable from your handset - unique themes and wallpapers, traditional and specially developed ringtones and music tones, a wealth of free content and of course DRM-free music tracks and TrackID™ charts from around the world.

The W508 Walkman

• One extra Style-Up™ cover in the box – change your mobile phone with your mood Walkman™ player
• HSDPA – download content quickly with a faster web experience
• Touch music keys on top – switch tracks the easy way
• TrackID™ with text search – find your favourite songs in seconds
• PlayNow™ arena – customise your mobile phone with unique ringtones and wallpapers
• Shake control– skip through your tracks with a flick of the hand
• Gesture control - Move your hand above the W508 to mute an incoming call or put the alarm clock on snooze without touching it.

The W508 Walkman™ supports HSDPA 2100 and EDGE 850/900/1800/1900. The W508a supports HSDPA 850/1900/2100 and EDGE 850/900/1800/1900. W508 Walkman™ will be available in selected markets from Q2 in the colours Metal Grey and Poetic White.

Sony Ericsson W715 Walkman Phone

Sony Ericsson announces that Vodafone customers will be able to use the GPS enabled W715 Walkman™ phone to make the most of location-based services. Aside from turn-by-turn pedestrian or driving navigation available using Vodafone Find&Go, customers will be able to find their nearest restaurants, hotels or shopping centres all within a few clicks on their new mobile phone.

The W715 Walkman™ phone features the same superior sound quality as the W980 Walkman™ phone, which was rated ‘best audio experience’ in independent tests*. On the top of premium music experience with crystal clear sound, the W715 includes popular Walkman™ features such as the music recognition application TrackID™, SensMe™ for matching your mood to the music, and Shake Control to change tracks with the flick of a wrist. All this provides for a premium Music experience, fully integrated with Vodafone Music, allowing easy access to single and album downloads.

‘"The W715 is another exciting exclusive for Vodafone customers. The seamless integration with Vodafone’s Music services, such as single or full album download, provides for a great overall experience on our fast and reliable network. With fully integrated GPS and Vodafone Find&Go, this phone is offering a very attractive feature set in a combination we know customers are asking for more and more", said Patrick Chomet, Global Director of Terminals at Vodafone. ‘We are continuing to progress the music capability on our phones’, added Peter Marsden, Head of GCU Vodafone at Sony Ericsson, ‘and the W715 Walkman™ phone is a great way to support Vodafone Music, plus its dedicated key to location-based services simply highlights its ease of use – all making for a great user experience.’

The W715 Walkman™ phone is much more than a music phone. Its metal finish combines with a large screen in an elegant and compact slider for a professional feel. The inclusion of a 3.2 Megapixel camera and Wi-Fi connectivity allows users to snap photos of friends, and quickly upload them to social networking sites for all to see. The Vodafone exclusive Sony Ericsson W715 Walkman™ phone will be available in Galactic Black, and Luxury Silver. Country availability will be announced in due course.